Posted in Blog, Convergence Culture, Transmedia Communication, vlog

Movie Trailers, Marketing and Microfiction

There seems to be little thought in the artistic significance in movie trailers.

They can be seen as traditional advertising, which companies often stick to, but they house many opportunities to extend the narrative and the world of the film.

In this video I explore what’s up.

Side note: my comment about ‘non-technological piece of graphic content brought to you through a technological medium’ is a tongue in cheek comment on how marketing peeps like to use descriptive words to make something seem like a bigger deal than it actually is.

Another Side note: discussion of movie trailers seems to be ‘in vogue’ at the moment, for more information about film trailers look at this video by SlashFilm

What are your favourite trailers?
Leave a Comment or Get in Touch!

Camera Assist: Matthew Smolen
Song used: Route 101 from Audio Network

Clip information in order of appearance:

Pleasure Seekers: Film Clip
Film Released: 1964
Directed by Jean Negulesco
Twentieth Century Fox Film Corporation

Blazing Saddles: Best of Hedley Lamarr
Film Released: 1974
Directed by Mel Brooks
Crossbow Production, Warner Bros.

Ambience: Trailer
Film Release: 2020
Directed by Anders Weberg
This film will be showed once and then deleted forever, learn about it through their site.

Cabin in the Woods: Trailer
Film Released 2012
Directed by Drew Goddard
Lionsgate, Mutant Enemy

10 Cloverfield Lane: Trailer
Film Released 2016
Directed by Dan Trachtenberg
Paramount Pictures, Bad Robot, Spectrum Effects

Suicide Squad: Trailer
Film Released 2016
Directed by David Ayer
Atlas Entertainment, DC Comics, DC Entertainment

Inception: Trailer
Film Released 2010
Directed by Christopher Nolan
Warner Bros. Legendary Entertainment



Marketing Communications professional with a love of film and theatre. Enjoys rollerskating, comic books and daydreaming of Batman.

One thought on “Movie Trailers, Marketing and Microfiction

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