Posted in Blog, Convergence Culture, copyright, Piracy, Produsage, Transmedia Communication, Uncategorized

Web 2.0: What does it mean for film?

Marvel board game, Cyanide & Happiness, Deadpool, Guardians of the Galaxy, Star Wars
We can’t help ourselves

Web 2.0

With the interactive platform of the internet filmmakers are closer than ever before with their audiences.

When I was growing up film was my safe place. I would fall in love with the narrative, characters and inevitably with the actors. Pre internet I would get all the magazines I could and cut out pictures of my favourite stars, I would get every poster and any paraphernalia that was available.

Having so much content available online means I no longer feel the need to obtain every single thing available in addition to the film itself, although sometimes I just can’t help myself.

Watching film is a much more involved process then it has ever been, the conversation we have when we walk out of the cinema has crossed over to the online space. Especially when we increasingly watch film at home, we need that connection and sharing of responses through reviews and consumer created content.

Produsage

Consumer created content has allowed the audience to interact with film and T.V in a way they have never been able to before.

What I have wondered most recently is how this process effects the copyright of original works. How the artist and creators may suffer from the enthusiastic sharing and repurposing of the content (piracy being a whole other topic to explore).

Transmedia & Convergence

I’m very interested in these two terms and how they should be considered by filmmakers. This is where the narrative can become richer and more immersive for the viewer as they consume content from multiple platforms.

I hope to delve into these concepts more in my blog, and use case studies to consider and critically evaluate how these ideas come to fruition.

Follow my blog for updates!

Crossmedia storytelling, transmedia, media convergence
Image Credit: Alfabeto Visual Blog
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Author:

Marketing Communications professional with a love of film and theatre. Enjoys rollerskating, comic books and daydreaming of Batman.

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